SAY OUT LOUD the missing word(s),
then click "TOGGLE".
REPEAT OUT LOUD
THE ANSWER GIVEN
REPEAT the exercise .....
- tomorrow
- in two days time
- in four days time
- in eight days time
... or until you can do it perfectly and instantly ...
Increase your wordpower!
Marketing Terminology Set 1
Marketing Miscellany
the simultaneous sending out of promotional literature to a
large number of potential customers, usually through a database
MARKETING TERMINOLOGY SET 1
1 of 25
the simultaneous sending out of promotional literature to a
large number of potential customers, usually through a database
a mailshot
MARKETING TERMINOLOGY SET 1
1A
a particular line of reasoning, delivered personally or through advertising and promotion, intended to induce sales
MARKETING TERMINOLOGY SET 1
2
a particular line of reasoning, delivered personally or through advertising and promotion, intended to induce sales
sales pitch
MARKETING TERMINOLOGY SET 1
2A
a brief catch-phrase or motto adopted to
advertise a product, service or company
????????????
MARKETING TERMINOLOGY SET 1
3
a brief catch-phrase or motto adopted to
advertise a product, service or company
a slogan
MARKETING TERMINOLOGY SET 1
3A
an accumulated supply of
goods ready for distribution
and/or sale, usually held in a
particular room or warehouse
???????
MARKETING TERMINOLOGY SET 1
4
an accumulated supply of
goods ready for distribution
and/or sale, usually held in a
particular room or warehouse
stock
MARKETING TERMINOLOGY SET 1
4A
an attractive visual
arrangement of merchandise
or promotional literature
intended to induce sales
?????????
MARKETING TERMINOLOGY SET 1
5
an attractive visual
arrangement of merchandise
or promotional literature
intended to induce sales
a display
MARKETING TERMINOLOGY SET 1
5A
public attention resulting from mention in the media
which is not directly paid for by the sponsor
????????????
MARKETING TERMINOLOGY SET 1
6
public attention resulting from mention in the media
which is not directly paid for by the sponsor
publicity
MARKETING TERMINOLOGY SET 1
6A
1) in trade: a specimen or part of
a product given as an inducement
to buy the whole thing
2) in medicine: a small amount of
blood or other bodily substance
taken to be checked
?????????
MARKETING TERMINOLOGY SET 1
7
1) in trade: a specimen or part of
a
product given as an inducement
to
buy the whole thing
2) in medicine: a small amount of
blood or other bodily substance
taken to be checked
a sample
MARKETING TERMINOLOGY SET 1
7A
designed and produced specifically for an individual customer
????????????
MARKETING TERMINOLOGY SET 1
8
designed and produced specifically for an individual customer
custom-made
MARKETING TERMINOLOGY SET 1
8A
1) materials and/or processes used to wrap
and/or protect goods
2) the presentation of a person or thing in an advantageous way
??????????
MARKETING TERMINOLOGY SET 1
9
1) materials and/or processes used to wrap
and/or protect goods
2) the presentation of a person or thing in an advantageous way
packaging
MARKETING TERMINOLOGY SET 1
9A
particular aspects of a product or service which sellers
often highlight to potential customers to induce purchase
example: New products are usually launched with one or more
new ???????? designed to distinguish them from other products.
MARKETING TERMINOLOGY SET 1
10
particular aspects of a product or service which sellers
often highlight to potential customers to induce purchase
example: New products are usually launched with one or more
new features designed to distinguish them from other products.
MARKETING TERMINOLOGY SET 1
10A
the sector of trade which
deals directly with the public
????????????
MARKETING TERMINOLOGY SET 1
11
the sector of trade which
deals directly with the public
retailing - the retail trade
MARKETING TERMINOLOGY SET 1
11A
the sector of trade which sells in bulk to
businesses/companies, not directly to retailers
????????????
MARKETING TERMINOLOGY SET 1
12
the sector of trade which sells in bulk to
businesses/companies, not directly to retailers
wholesaling - the wholesale trade
MARKETING TERMINOLOGY SET 1
12A
the practice of buying goods in large quantities
and thereby usually obtaining a discount
????????????
MARKETING TERMINOLOGY SET 1
13
the practice of buying goods in large quantities
and thereby usually obtaining a discount
bulk-buying
MARKETING TERMINOLOGY SET 1
13A
a communication to a
company giving them
details of a product or
service they have ordered
and its price, and usually
including the company's
terms of trade
???????
MARKETING TERMINOLOGY SET 1
14
a communication to a
company giving them
details of a product or
service they have ordered
and its price, and usually
including the company's
terms of trade
an invoice
MARKETING TERMINOLOGY SET 1
14A
a method of selling by which people use
catalogues to order directly from the supplier
????????????
MARKETING TERMINOLOGY SET 1
15
a method of selling by which people use
catalogues to order directly from the supplier
mail order
MARKETING TERMINOLOGY SET 1
15A
the act or process of selling goods via the internet
????????????
MARKETING TERMINOLOGY SET 1
16
the act or process of selling goods via the internet
online selling or sales
MARKETING TERMINOLOGY SET 1
16A
a symbol or other small design adopted by
an organization to identify its products,
uniform, vehicles and/or products etc
??????????
MARKETING TERMINOLOGY SET 1
17
a symbol or other small design adopted by
an organization to identify its products,
uniform, vehicles and/or products etc
a logo
MARKETING TERMINOLOGY SET 1
17A
1) a visible impression obtained by a camera or other device
2) the impression that a person, organization, or product presents to the public
????????????
MARKETING TERMINOLOGY SET 1
18
1) a visible impression obtained by a camera or other device
2) the impression that a person, organization, or product presents to the public
an image
MARKETING TERMINOLOGY SET 1
18A
a set of a company's different articles in the same general
category from which an individual choice can be made
????????????
MARKETING TERMINOLOGY SET 1
19
a set of a company's different articles in the same general
category from which an individual choice can be made
range
MARKETING TERMINOLOGY SET 1
19A
the highest quality
and priced article in a
set of similar articles
is described as ....
??? of the ???
MARKETING TERMINOLOGY SET 1
20
the highest quality
and priced article in a
set of similar articles
is described as ....
top of the range
MARKETING TERMINOLOGY SET 1
20A
the outline, plan or drawing of a product
which defines its final appearance
????????????
MARKETING TERMINOLOGY SET 1
21
the outline, plan or drawing of a product
which defines its final appearance
design
MARKETING TERMINOLOGY SET 1
21A
a limited amount of money allocated and thus available for a particular purpose, for example to advertise a product or service
????????????
MARKETING TERMINOLOGY SET 1
22
a limited amount of money allocated and thus available for a particular purpose, for example to advertise a product or service
a budget
MARKETING TERMINOLOGY SET 1
22A
the fee paid to agents and/or salesmen and
usually based on a percentage of their sales
????????????
MARKETING TERMINOLOGY SET 1
23
the fee paid to agents and/or salesmen and
usually based on a percentage of their sales
commission
MARKETING TERMINOLOGY SET 1
23A
a particular line of presentation and reasoning, delivered personally or through advertising and promotion and intended to induce sales
????????????
MARKETING TERMINOLOGY SET 1
24
a particular line of presentation and reasoning, delivered personally or through advertising and promotion and intended to induce sales
sales pitch
MARKETING TERMINOLOGY SET 1
24A
all those in a company actively engaged in
selling the company's products or services
????????????
MARKETING TERMINOLOGY SET 1
25
all those in a company actively engaged in
selling the company's products or services